Developer Community Manager
Suze Shardlow is a published tech author, developer community manager and event MC. Before retraining as a software engineer, she worked in marketing and management for 20 years in the engineering, technology, law enforcement, education and economic development sectors. A communications specialist, she developed campaigns to support hardware and software product launches, winning hearts and minds. Currently, the head of developer community at Redis, Suze has won numerous awards including Rising Star In Tech 2021, TechWomen100 2020, Women In Software Power List 2020 and is a finalist in the Women In Tech Excellence Awards 2021. She holds a business degree and postgraduate diploma from the Chartered Institute of Marketing.
Marketing Is Your Job, Too
Some devrel functions sit in Engineering, others in Marketing or Product. Wherever your team appears in the org chart, and whether or not you believe it, marketing underpins your role.
In this talk, Suze will address some classic marketing tenets which, once mastered, will enable you to maximise the effectiveness of your devrel strategy.